Managing un-sexy products

If you follow the #prodmgmt or #prodmktg hashtags on Twitter, and the ever increasing variety of product management blogs, it would seem like every product management job is some leading edge, hyper tech start up product that is positioned to be the next Facebook, (or Dropbox, or {insert cool cloud technology}).  However, it is much more likely that you work at a company that has a history, and that you will find yourself managing a ho-hum product, in a market that you may not be super excited about.

Example:  A foolish mistake on a recent trip found me without my toilet kit.  Yep, I forgot it hung in the bathroom.  Apart from my electric shaver, there wasn’t anything worth crying about.  But it did mean I needed to replace my shaver.  Bummer.

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